Clever Nutrition was founded on one simple principle: To help athletes train intelligently so they can reach their goals without sacrificing their health.
As perennial martial artists, co-founders Joe and Kyle have not only seen plenty of poor training habits throughout the years, but have been guilty of it themselves. Over-training, under-resting, poor nutrition and a grind-until-the-wheels-fall-off attitude that lands you on the injury list… they’ve seen and done them all.
The benefit of making all the mistakes however, is one tends to learn a thing or two about how to do things better, which is why Clever Nutrition was created. Our purpose is to help others along the same path have a healthier and lifelong relationship with the activities they love.
We believe high-performance is the result of healthy internal systems along with strong muscles, ligaments and heart. So while other nutrition companies focus on strength, speed, and cardiovascular fitness, we focus on improving your gut health, immune system and cognitive function.
Training should be a life-long endeavor, which is why we say: "Train Clever, train for life!"
- The Clever Nutrition Team